Businesses today deal with large amounts of sensitive data, including financial records, customer information and intellectual property. It is essential to safeguard this information from access by unauthorized persons, so that customers continue to be able to trust businesses with their data and also that it is legally accessible in case of any dispute or regulatory action.

If there aren’t robust security measures in place, unauthorized access to sensitive data could cause significant harm to the business, including lost sales reputational damage, as well as legal costs. Implementing a security plan which outlines the steps to safeguard sensitive data can help the business reduce the likelihood of cyber attacks and safeguard itself from legal risks.

Information security is the broad class of software that assists businesses keep sensitive information safe, whether they are in the cloud or on devices like laptops. Information protection encompasses everything from policies that decide what information is deemed sensitive and how it’s accessed to physical controls like password protection or encryption and monitoring processes that track access, detect potential threats, and address them.

The Microsoft Information Protection (MIP) suite of services, also referred to as Azure Information Protection or Purview, enables the discovery and classification of sensitive information in accordance with its sensitivity by using labeling. This allows you to secure the information wherever it is or travels, to track who has accessed it, and to remove access when necessary. It’s also possible to integrate MIP into other applications and systems using the SDK to ensure that line-of business applications can apply sensitive labels to documents as they export them, or design tools like CAD/CAM can utilize MIP to automatically encrypt files before they’re saved to the folder.

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